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    Subject Lines

    How to Write Awesome Email Subject Lines that Generate Clicks

    Part of your email marketing strategy should be to write better email subject lines. You can have the best email marketing strategy in the world, but it’s useless if no one opens your emails.  It’s important to master the art of …

    Posted in Email Marketing, Subject Lines, Tips and Tricks

    Why you need to try the A/B Testing Tool

    Here at Vision6 we have a team of superheroes who recently finished their mission and released the A/B Testing tool for tackling and conquering a winning subject line.  This new feature is a powerful tool for every email marketing professional, …

    Posted in Automation, Digital Marketing, Email Marketing, Subject Lines, Tips and Tricks Tagged , , ,

    How to boost online sales over Easter with email marketing

    What’s your Easter email marketing strategy? While supermarket chains were preparing for Easter back in January, you can prepare an Easter email marketing campaign now and still have plenty of time to boost sales over the long weekend.  Leading up …

    Posted in Automation, Digital Marketing, Email Content, Email Design, Email Marketing, New Features and Updates, Strategy and Planning, Subject Lines, Tips and Tricks

    7 email marketing tips for small businesses

    Developing an email marketing strategy as a small business might not seem like an affordable option in terms of ROI. After all, you’re only a small business, right? But I’d like to encourage you to forget everything you know about …

    Posted in Email Content, Email Design, Email Marketing, Strategy and Planning, Subject Lines, Tips and Tricks

    Infographic: Top 10 Email Marketing Questions – What you need to know about Email Marketing

    We’ve joined forces with Email Monks to shed some light on those email marketing questions you’ve always wanted to ask. Do you have a niggling email marketing question? Maybe you’re wondering whether to resend an email campaign? Or what to do with disengaged subscribers? Find out the answers to these and many more!

    Posted in Email Content, Email Design, Email Marketing, Resources and Research, Strategy and Planning, Subject Lines, Tips and Tricks Tagged , , ,

    New Video: August metrics report update

    The Australian Email Marketing Metrics Report is a series of data reports produced by Vision6 that is updated monthly to give insight into the Australian email marketing landscape.

    Each month to accompany the update we’ll be sharing with you a video covering off and interpreting the latest trends, stats and charts from the report.

    Plus we’ll include some quick and easy tips to help you get more from your email marketing. This month we’re focusing on how to boost your open rates by crafting awesome subject lines.

    Posted in Industry News, Subject Lines, Vision6 News

    4 subject line tips to inspire readers to open your emails

    The very best way to get your email opened is to send engaging, relevant and timely content. Because this will strengthen your reputation as someone your customers want to receive emails from. But if you’ve got your email ready to send out and are looking for some quick tips to craft an engaging subject line then you’ve come to the right place.

    Posted in Email Content, Email Marketing, Subject Lines, Tips and Tricks

    How to create irresistible emails that get opened, read and clicked (part 2)

    Now that you know what it takes to create emails that people actually want to receive (you did read my last blog post – right?) let’s move on to the next section in this 3 part series. How to get …

    Posted in Email Marketing, Strategy and Planning, Subject Lines, Tips and Tricks

    How to create irresistible emails that get opened, read and clicked (part 1)

    If you’re like me, you take great pride in creating email marketing messages that are just right. You know that email marketing works and that it deserves the effort required to engage your customers and inspire them enough to click …

    Posted in Email Marketing, Response and Conversion, Strategy and Planning, Subject Lines
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