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How to Easily Create QR Codes and Online Contact Tracing Forms

This year, contact tracing has become a mandatory addition for all business venues across Australia....

Take Your Email List to the Next Level

In the world of email marketing, your list is one of your best assets. But...

5 Reasons People Unsubscribe and How to Prevent It

The inbox is a coveted space. One quick glance at the 7990 unread emails lingering...

Why You Should Never Purchase an Email Marketing List

If you’re starting out in email marketing, or looking to expand your reach, it might...

What do eating vegetables and managing bounced emails have in common?

Managing bounced emails is like eating our fruit and veg. It’s good for us and...

A clever use of direct mail to re-connect with email subscribers

Remember when you were a child and getting mail was something to be excited about?...

10 ways to get more responses to your next survey

Surveys responses are a great way of collecting valuable marketing intelligence. The only problem is...

Why two databases are not better than one

I love answering questions about email marketing and database management. It’s what I’ve been doing...

What to do when subscribers are just not that into you

Does your database suffer from inactive subscribers? Do you know how many people in your...

Managing bounced emails – a quick guide

An unfortunate reality of email marketing is that a portion of your emails will bounce...

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