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    Email Content

    20 ideas to inspire your next email newsletter

    We all know content is king and email marketing is one of the best amplification channels for sharing content with your audience. Earlier in the year we shared tips on how to turn your content calendar into a money making …

    Posted on in Email Content, Email Marketing, Tips and Tricks Tagged , ,

    Reduce Email Send Anxiety – Email Checklist

    Have you ever spent time perfecting every detail of an email marketing campaign only to be paralysed with fear when it’s time to hit send? Email anxiety is something that all marketers feel at some point – and let’s face …

    Posted on in Strategy and Planning, Tips and Tricks Tagged , , ,

    Email Marketing Metrics July – Benchmark your results

    Average Email Open Rates, CTR’s and Bounce Rates Email marketing is an incredibly powerful tool for any organisation. So, being able to prove that value, over and over again, and notice trends before the competition is a major boost to …

    Posted on in Email Marketing, Industry News, New Features and Updates, Strategy and Planning, Tips and Tricks Tagged , , ,

    Improve Email Response Rates: Simply End Your Emails With This 1 Word

    Email, just like life, is both beautiful and complicated. Sent from one human to another, it can build relationships that last a lifetime. It’s a staple of every office and serves as a catalyst to driving progress. Globally, the world …

    Posted on in Email Content, Response and Conversion, Tips and Tricks Tagged , , ,

    Infographic: Top 10 Email Marketing Questions – What you need to know about Email Marketing

    We’ve joined forces with Email Monks to shed some light on those email marketing questions you’ve always wanted to ask. Do you have a niggling email marketing question? Maybe you’re wondering whether to resend an email campaign? Or what to do with disengaged subscribers? Find out the answers to these and many more!

    Posted on in Email Content, Email Design, Email Marketing, Resources and Research, Strategy and Planning, Subject Lines, Tips and Tricks Tagged , , ,

    5 Secrets to Awesome Video Marketing

    If you need to stand out and get your message heard, video might be your ultimate secret weapon. Paired with captivating content, video can play a powerful role in your emails, on your website and across your social channels. And …

    Posted on in Digital Marketing, Email Content, Resources and Research, Strategy and Planning, Tips and Tricks Tagged , , ,

    Mobile Marketing and the Power of the Pocket

    Unless you’ve been living in an underground bunker for the past 12 years, you’ll know that smartphones are dominating our lives. Our symbiotic relationships can be described as everything from a habit to an addiction. We need them and they …

    Posted on in SMS Marketing, Social Media Marketing, Strategy and Planning, Tips and Tricks Tagged , , ,

    Debunking 4 of the Hottest Email Marketing Myths

    When it comes to marketing, it seems that while we were sleeping everyone became an expert in it. Whether it’s Chris in accounting declaring that Tuesday is definitely the best day to send emails or Janet from HR insisting on …

    Posted on in Email Content, Email Marketing, Strategy and Planning, Tips and Tricks Tagged , , ,

    5 Subject Line Hacks to Increase Email Open Rates

    They say you should never judge a book by its cover. It’s a wise idea but unfortunately, it’s easier to say than do. It’s human nature to make split-second decisions, which actually helps us move through life with ease. When …

    Posted on in Email Content, Email Marketing, Strategy and Planning, Subject Lines, Tips and Tricks Tagged , , , ,