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SMS Marketing

Build a Better Campaign with Email and SMS

Remember when sliced bread was the thang? Then someone thought to put cheese on it and grill it, making something great even better. Well, that’s like email marketing and SMS marketing.  Email marketing has been around for a while and …

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What is SMS marketing and why it should be a part of your marketing strategy

With the ever-changing digital landscape, SMS marketing remains an underutilised mobile marketing tactic for most businesses. Let’s find out why? SMS stands for Short Messaging Service aka Text Messaging. As the name suggests, “It’s the exchange of short messages on …

Posted in SMS Marketing

4 Vision6 features you might not know about

Yesterday, I learned that I can unlock hidden animations on my phone by going into my settings and tapping the About Device button. This blew my mind and consumed my life for the next 3 days. When I finally came …

Posted in Email Marketing, SMS Marketing, Tips and Tricks

5 examples of SMS marketing done the right way

Before we start, an important question to ask is what is SMS marketing and why it should be a part of your marketing strategy? If you’re like me, your smartphone is rarely out of reach at any given moment. We rely …

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Mobile Marketing and the Power of the Pocket

Unless you’ve been living in an underground bunker for the past 12 years, you’ll know that smartphones are dominating our lives. Our symbiotic relationships can be described as everything from a habit to an addiction. We need them and they …

Posted in SMS Marketing, Social Media Marketing, Strategy and Planning, Tips and Tricks Tagged , , ,

How One Company Grew Their Leads by 300% with SMS Marketing

In the underbelly of the marketing world, marketing tactics are slugging it out. The competition is intense for both dollars and attention, which makes the fight a never-ending battle. Regardless of who reigns supreme today, victory is just a fleeting …

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Increase your customer engagement with email and SMS

Email and SMS are great ways to increase the engagement that your customers have with your brand. They’re also great ways to provide your subscribers with valuable and meaningful content.

Posted in Email Marketing, SMS Marketing, Strategy and Planning

6 ways to add value to customers with SMS marketing

As marketers and business owners we’re constantly thinking about new ways to effectively engage our customers and get our messages to them.

And that’s why SMS is on my radar big time at the moment. I’m seeing more and more businesses getting really awesome results using this channel. Find out how best to add value for your customers with SMS.

Posted in SMS Marketing

8 convincing reasons why you NEED to do SMS marketing

It’s a bit of a given that email marketing is an awesome way to grow your business and engage customers. Rarely do I have to convince someone of the benefits of email marketing.

But what about email’s little sister SMS marketing? It’s a topic I feel pretty passionately about, in fact, I think SMS is one of the most underutilised marketing channels. Here are 8 reasons why you need to start using SMS.

Posted in SMS Marketing
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