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    The latest email marketing news

    3 Email Strategies for Boosting Sales Now + 1 Bonus Hack

      Did you know that the engagement of email is higher as compared to any other forms of communication? There’s no reason not to send emails to people as everyone expects them at some point anyway. As per Vision6 Metrics report, the …

    The best in GDPR marketing

    We’ve really been enjoying the last few weeks of the GDPR frenzy. It’s not every day that different businesses all around the world are required to send the same message and it’s been interesting to see how they each choose …

    5 ways to create successful abandoned cart emails

    There’s a lot of power in the abandoned cart email. In fact, 63% of abandoned carts are potentially recoverable with an automated email series. That’s a lot of revenue that you don’t want to miss out on. Think about all …

    Welcome to the age of the Customer Experience (CX)

    Back when I started in marketing, we were experiencing what I like to call the fluffy age. Marketing was all about branding filled with trendy colours, feelings and it was brimming with creativity. Those were exciting times where ideas ruled …

    The new Vision6 tools that make GDPR compliance easy

    We are big fans of the General Data Protection Regulation (GDPR) and believe it will pave the way for a new international standard of data management and email marketing for everyone – not just EU citizens. Coming into effect on …

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