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Tips and Tricks

Infographic: Top 10 Email Marketing Questions – What you need to know about Email Marketing

We’ve joined forces with Email Monks to shed some light on those email marketing questions you’ve always wanted to ask. Do you have a niggling email marketing question? Maybe you’re wondering whether to resend an email campaign? Or what to do with disengaged subscribers? Find out the answers to these and many more!

Posted in Email Content, Email Design, Email Marketing, Resources and Research, Strategy and Planning, Subject Lines, Tips and Tricks Tagged , , ,

5 Secrets to Awesome Video Marketing

If you need to stand out and get your message heard, video might be your ultimate secret weapon. Paired with captivating content, video can play a powerful role in your emails, on your website and across your social channels. And …

Posted in Digital Marketing, Email Content, Resources and Research, Strategy and Planning, Tips and Tricks Tagged , , ,

Mobile Marketing and the Power of the Pocket

Unless you’ve been living in an underground bunker for the past 12 years, you’ll know that smartphones are dominating our lives. Our symbiotic relationships can be described as everything from a habit to an addiction. We need them and they …

Posted in SMS Marketing, Social Media Marketing, Strategy and Planning, Tips and Tricks Tagged , , ,

Debunking 4 of the Hottest Email Marketing Myths

When it comes to marketing, it seems that while we were sleeping everyone became an expert in it. Whether it’s Chris in accounting declaring that Tuesday is definitely the best day to send emails or Janet from HR insisting on …

Posted in Email Content, Email Marketing, Strategy and Planning, Tips and Tricks Tagged , , ,

5 Subject Line Hacks to Increase Email Open Rates

They say you should never judge a book by its cover. It’s a wise idea but unfortunately, it’s easier to say than do. It’s human nature to make split-second decisions, which actually helps us move through life with ease. When …

Posted in Email Marketing, Tips and Tricks Tagged , , , ,

4 Deadly Sins of Email Marketing

Are you an email marketing saint or sinner? It’s nice to think all of our campaigns are destined for unparalleled greatness but the sad reality is good campaigns can go bad. Especially if you haven’t repented for your email marketing …

Posted in Email Marketing, Tips and Tricks Tagged , ,

How do your Results stack up? Email Marketing Metrics Report – Q1 2017

Grab your coffee and take a seat because we’re thrilled to welcome you back to the Email Marketing Metrics Report. Analysing emails is hard work. But it’s what we do and the truth is… we really love it. As email …

Posted in Email Marketing, Industry News, Resources and Research, Tips and Tricks Tagged , , , , , , , , , ,

New Video: May 2016 Email Marketing Metrics Report Update

The Email Marketing Metrics Report has just been updated with the latest stats from May. This video will shed some light on what these reports mean for your email marketing.

Plus I share some tips to help you repackage and repurpose your email marketing content. Unfortunately for many of us, we just don’t have the time to be constantly creating original content, so find out how you can leverage your existing content.

Posted in Email Marketing, Industry News, Tips and Tricks

New Video: March 2016 Email Marketing Metrics Report Update

The Email Marketing Metrics Report has just been updated with the latest stats from March and this video will shed some light one what these reports mean for your email marketing. Today I’m also going to tackle a topic close to my heart. Send anxiety.

Posted in Email Content, Email Marketing, Resources and Research, Strategy and Planning, Tips and Tricks
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