Find your snowflake in a blizzard with personalised email marketing
Would you believe us if we told you that you can boost your email marketing results with one simple hack? All you need is a subject line, some preheader text and a dash of faith in the power of personalised …
Email Marketing Metrics July – Benchmark your results
Average Email Open Rates, CTR’s and Bounce Rates Email marketing is an incredibly powerful tool for any organisation. So, being able to prove that value, over and over again, and notice trends before the competition is a major boost to …
Infographic: Top 10 Email Marketing Questions – What you need to know about Email Marketing
We’ve joined forces with Email Monks to shed some light on those email marketing questions you’ve always wanted to ask. Do you have a niggling email marketing question? Maybe you’re wondering whether to resend an email campaign? Or what to do with disengaged subscribers? Find out the answers to these and many more!
5 Secrets to Awesome Video Marketing
If you need to stand out and get your message heard, video might be your ultimate secret weapon. Paired with captivating content, video can play a powerful role in your emails, on your website and across your social channels. And …
Mobile Marketing and the Power of the Pocket
Unless you’ve been living in an underground bunker for the past 12 years, you’ll know that smartphones are dominating our lives. Our symbiotic relationships can be described as everything from a habit to an addiction. We need them and they …
The Marketer’s Struggle and the Art of Productivity
Need to master the art of productivity? Time is the most precious resource we have been blessed with next to our health. It’s the one thing we have total control over, even though it doesn’t often feel like it. We …
How to Make the Most of Your Social Media Budget
With 2.8 billion active social media users worldwide and an annual growth rate of 22%, it’s hard to ignore the fact that your customers are on social. But what’s the big fuss? Can’t we just post a bunch of stuff …
Debunking 4 of the Hottest Email Marketing Myths
When it comes to marketing, it seems that while we were sleeping everyone became an expert in it. Whether it’s Chris in accounting declaring that Tuesday is definitely the best day to send emails or Janet from HR insisting on …
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