Customology

We create customers for life, helping brands grow by understanding their customers and keep them coming back.

We accelerate brands by:

1. Transforming transactions into unique customers
2. Identifying customer growth opportunities
3. Activating the path to re-purchase
4. Influencing the right customer behaviours to ultimately drive repeat sales.

Our approach is driven by the outcome, focused on the customer.

We help brands design, build and execute customer programs, customer loyalty and retention programs, path to repurchase programs, reward and recognition programs. We provide full end-to-end services covering:

Insight – by analysing and segmenting customer and transactional data, we provide actionable insights into customer behaviours, traits and value – enabling you to produce highly targeted campaigns to customers who can help drive business growth.

Strategy – using design thinking combined with data and decision science, we can analyse your customer value model and identify how to improve your customer lifecycle management and the path to re-purchase, ultimately increasing customer loyalty.

Activate – from creative and development through to managing and executing effective customer growth and retention programs, including marketing automation, customer experience and support – to influence the right customer behaviours.

Improve – working collaboratively as part of your team, we provide ongoing insights, metrics, reports, performance and success tracking to ensure we are maximising the value to you and your customers.

Our specialist team of data scientists, data engineers, developers, and marketing strategists provide a depth of expertise and work as an extension of your business – saving you valuable time and delivering a better return on investment.

We are platform partners, integrating with all of your existing systems and software – ensuring a quick to market approach or helping you transition to fit-for-purpose technology.

See why we integrate with Vision6: