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Vision6 Blog

The e-messaging pulse #41

e-messaging pulseSoical media made easy, the changing face of email marketing, why you need an editorial calendar and a sneak peek at EMSA 2012.

Social Media Marketing Made Easy – Kate Toon
So, you know you need to dive into the Social Media pool, the pressure is on, but you don’t really have a clue what you’re doing. Never fear, here’s a super succinct guide to setting up a quick and easy Social Media Marketing (SMM) campaign.

The Changing Face of Email Marketing – Social Media Today
Consumer approval of email marketing is surging with the number of consumers reporting that 50% or more of the marketing emails they receive and are of interest to them has increased over the past year from one in 10 (9%) in 2010, to one in three (30%) in 2011.

Why Your Email Marketing Needs an Editorial Calendar – Duct Tape Marketing
Lots of marketers have given in to the need to produce lots of content. This need has become so prevalent that many have actually begun to adopt a publishing mindset.

Hear tips from the experts at the Email Marketing Summit Australia – Vision6
We spoke to Matt Forman, Managing Director at Traffika as he shared some of what he’ll be talking during his session “Enhancing your email database through social media efforts” at EMSA 2012. To find out more about this great event visit: www.emsaustralia.com.au

Have you read anything from the realm of e-messaging that you’d like to share?

MattPosted by:
Matthew Johnson
EDM Specialist

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