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Favourite Father’s Day emails – from the Dads of Vision6

With Father’s Day just around the corner it got me thinking. Last year I covered off what makes a really good Father’s Day email but this year I wanted to do something a little different.

I’d like to introduce to some of the Dads here at Vision6 and showcase their favourite Father’s Day emails, so that you can get an idea of what works best.

Plus we’ve thrown in a couple Dad jokes along the way… Because what better way to honour Dads than with corny jokes?

Jonathan Tobin, Reseller Manager

Jonathan Tobin, Reseller and Agency Manager

Now I wasn’t surprised to see this was Jon’s fave Father’s Day email. He’s a coffee lover through and through. But do you know what he loves most about this email? The subject line. 

“How could I resist an email with such an enticing subject line. Any Fathers day specials involving coffee will have me hook line and sinker!”

Shhhh... Members only Father's Day special

Jon's favourite email

Jon’s favourite Dad joke:
You can’t run through a camp ground… But you can ran because it’s past tents



Daniel Smith, Senior Developer and Team Leader

So what works with this email? The email taps into Dad’s natural goofiness. The subject line is intriguing and raises enough curiosity to entice the reader to open the email, plus it plays up the fun nature of the email.

 “The image in the main content made it clear this was about poking fun at Dad (who doesn’t want to do that!) with a clear call to action.” 

You owe your Dad a monkey!Father's Day example from Daniel

Daniel’s favourite Dad joke:
I was thinking about getting a brain transplant, but I changed my mind.



Christopher Bentley, Media and Production Coordinator

Chris is ever the diplomat and he knows he is more likely to get the goods if there’s something in it for the lovely Mrs Bentley!

“I think it’s really clever what they’ve done here. They’re targeting the person most likely to be buying the gift and rewarding them too!”

Christophers favourite Father's Day email

Christopher’s favourite Dad joke:
Knock knock.
Who’s there?
Yes that’s right, I am Dr Who 


Paul Trappett 


Paul Trappett, General Manager

Paul’s a sucker for any email that’s all about Dad! And not only does this email focus on Dad but it also has a video campaign behind it that really strengthens the message.

“I want to be the active Dad this year, not the whiskey drinking, or boring socks and jocks wearing one. This email really worked for me because the video behind it showcased some really nice products that I’d love to own. ”
Paul's favourite Father's Day email

Paul’s favourite Dad joke:
What do you call a Blind Deer? No eye deer

So there you have it! Some of the favourite emails from the Dads of Vision6.

Would you like to make the most of Father’s Day and send out an email to your customers? Well, you’re in luck, we’ve just release some fancy new Father’s Day templates. Login to your account, you’ll find them in the seasonal template folder.

Don’t have an account? Start free today.

I’d love to know if you have a favourite Father’s Day email. Share the ‘view online’ link in the comments section below. 


Kelly Newbery

Posted by:

Kelly Newbery
Content Marketing Manager

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