1. Plan Your Campaign

Simply write down all the messages you intend to deliver during the lifetime of your campaign, and the anticipated timeframes for each event in your campaign.

2. Create Your Messages

Create email or SMS messages to match your plan. E.g. the event promotion email, registration confirmation, reminder one week out, SMS reminder on the day, and a follow up thank you including the speaker presentations.

3. Create Campaign Steps

This is the engine that drives your plan. Implement the steps from a plain English system interface. The Campaigns module will also produce a text overview and map of your campaign.

4. Campaign Reports

Full reporting on all messages including a text overview and campaign map with associated statistics for every step - ideal for presenting results and gauging the success to help improve future campaigns.

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